The Remarketing Guide for Dummies

visitors who convert

Remarketing

Lukt het jou niet om in één keer het gewenste conversiepercentage te halen? Dat is helemaal niet zo gek. Wist je dat bijna niemand bij het eerste bezoek aan je website overgaat tot aankoop? Denk in dat geval eens aan remarketing. Een simpele, maar zeer effectieve manier om twijfelende klanten alsnog over de streep te trekken. Bij Online Marketing Bureau Stramark zetten wij deze tool graag in om de huidige campagnes te ondersteunen. Uit ervaring blijkt dat effectief gebruik van remarketing uiteindelijk leidt tot meer interactie met de website. Nog belangrijker: het aantal conversies wordt aanzienlijk vergroot tegen aanzienlijk lagere kosten.

Remarketing, ook wel retargeting genoemd, is een zeer interessant online marketinginstrument. Het is een manier om jouw product of dienst opnieuw onder de aandacht te brengen bij een potentiële klant. Bezoekers op je website kunnen soms niet direct converteren. Door het actief volgen van deze bezoekers, en jouw retargeting banners weer te geven op andere websites vergroot je de kans dat de bezoeker alsnog jouw website bezoekt en converteert. Met dynamische remarketing ga je een stapje verder. Hierbij toon je advertenties met producten en services aan bezoekers die ze eerder op jouw site hebben bekeken.

Voorbeeld: een klant heeft bij zijn vorige bezoek aan de website geen aankoop gedaan. Met online remarketing kun je je campagne herhalen. Nog beter is om je eerdere bezoeker te bereiken met relevante tekst- en beeldadvertenties op externe websites. Door mensen te herinneren aan je site stimuleer je ze om alsnog over te gaan tot conversie (een aankoop, aanmelding voor de nieuwsbrief of een andere actie). Je kunt hen ook een speciaal aanbod doen, hierbij valt te denken aan een reminder e-mail (bijvoorbeeld: We missen je!).

Hoe werkt het?

Na de vraag “Wat is remarketing?’ vraag je je wellicht af: hoe gaat dat in z’n werk? Door middel van een cookie kan een bezoeker van je website voor een bepaalde periode gevolgd worden. Vervolgens wordt aan die bezoeker een beeld of tekstadvertentie getoond als hij/zij een site zoekt in het Google Display Netwerk. Dit gebeurt met een bepaalde frequentie en kan vooraf ingesteld worden.

Voor vrijwel elk bedrijf dat adverteert is dit interessant, omdat de kosten voor het volgen van de bezoeker erg laag liggen tegenover het CPC-model (cost per click). Deze methode is effectief voor producten of diensten waarbij het beslissingstraject langer is. Zo blijf je bij de bezoekers ‘on top of mind’.

remarketing

How Remarketing Works?

When you create a campaign with a particular ad network, the network will provide you with a small piece of code (called a pixel tag) to add to your website. Every time a new user visits your site, the code will drop an anonymous browser cookie and the user will be added to your retargeting list. When the same user visits another site that hosts display or native ads from your ad network provider, the system will serve your ad to this particular user. This will occur as long as you have an active campaign running.

Google’s move to shut down the use of third-party cookies will impact the ability of marketers to remarket. That’s why it is important to advertise on platforms based on the use of first-party data that allows tracking. Although the move to a cookieless world has been somewhat delayed, it is still important to start planning now for tools and tactics that will allow you to remarket in the future.

What are remarketing pixel tags?

Pixel tags are those small pieces of code on a webpage that enable websites to place cookies. Cookies are ‘crumbs’ left by website visitors. Every visitor has a unique yet anonymous ID, so their website activity can be tracked by their trail of cookies. In remarketing, the ad server can access the visitor’s ID and save it to the relevant remarketing lists.

What is a remarketing list?

A remarketing list is a list of website visitors who perform a certain action or on your site. For example, a “Homepage” remarketing list comprises all the visitors to your homepage over a specified period. As the visitor lands on your homepage, their cookie is added to the remarketing list.

Benefits of Remarketing

Your website may be attracting lots of traffic, but the fact is, the average conversion rate for first-time visitors is low. According to research on ecommerce sites, the conversion rate is just 2.86 percent. What does this mean? Although you’re getting the traffic, you’re not getting the sales. Remarketing is your best option to capitalize on all that lost traffic.

Targeting people who have already shown an interest in your business is one of the most effective ways to remind them to come back to your site. Retargeting can be used in all verticals and industries, though it is obviously an important tactic in e-commerce. Check out this success story of a European fashion retail and e-commerce chain that saw a 66% increase in conversion rate by retargeting their customers on the Outbrain network.

Pro tip: Use remarketing ads to offer special deals that were not available on the first visit to your site, like a discount coupon, “buy one, get one free”, or some other offer to entice the customer.

When should I use remarketing?

When to remarket? That’s a great question – and a tricky one. Some marketers use the “always on” tactic, meaning they constantly run a remarketing campaign for all users who visit their website but don’t convert (ie. don’t make a purchase, or complete a form, or download an asset).

But many marketers opt for a more advanced and personalized approach to remarketing. You can focus your remarketing campaigns according to predefined criteria. For example, you may want to run remarketing campaigns only for visitors who land on certain pages, such as a particular product page, or only for users who visit your website at a certain time of day or year (for example, during a special sales period). It will really depend on your overall strategy, and what you’ve got going on at a given time.

Pro tip: With remarketing, it’s really important to avoid ‘overkill’. You don’t want to risk annoying potential customers by showing them too many ads. Put a cap on how many ads can be seen by each user – no more than two to three a day.

Where can I retarget my customers?

Remarketing is a great way to increase ROI on your ad spend. If your budget is limited, or if you already feel you’ve paid enough for that first click, you can experiment and finetune your approach for remarketing purposes.

Pro tip: Dig into your data and find out which devices, OS and even geo locations bring you the highest conversion rate. Create remarketing campaigns according to these segments, and see how they perform. You may well be able to reduce your costs and increase your conversion rate, at the same time.

The reason why visitors to your website didn’t convert is something you can never really know for sure. Maybe they became distracted and simply left. Maybe they didn’t like the offer. Maybe the offer was outside of their budget range. Maybe they are just browsing now, but plan to purchase in a few months. Whatever the reason, retargeting/remarketing is a great way to keep your business or brand at the front of their minds. Keep giving them reminders and reasons to come back. Eventually, they might! Then you’ll be on your way to generating more leads, conversions and sales for your business.

The Different Types of Remarketing

  • Video Remarketing (Google Ads): Your ads are shown as pre-roll video ads on YouTube and other Google display partners to people that have previously visited your site.
  • Search Remarketing (Google Ads): Your ads are shown at the top of the search engine results when someone who has already visited your site searches for specific terms or services.
  • Display Remarketing (Google Ads): Your ads are shown as display ads on other websites within the Google display ad network.
  • Dynamic Remarketing (Google Ads): Boost your results with dynamic remarketing, which takes remarketing to the next level with ads that include products or services that people viewed on your website or app.
  • Social Media Remarketing: You can use LinkedIn remarketing, Facebook remarketing and Pinterest remarketing to serve ads to people who have visited your website while they browse those social media channels and partner websites.
  • Customer List Remarketing: With both social media marketing and Google Adwords remarketing, you can upload lists of contact information that your customers have given you. When those people are signed into Google or that specific social media site, you can show them ads across different websites or on that social platform.
  1. Segment your remarketing lists: when you’re setting up your remarketing tag, make sure you differentiate between different pages. For example, separate people who have visited “air conditioning repair” and “furnace repair” pages for a more personalized experience.
  2. Tailor your ads to your remarketing strategy: Your creative strategy is just as important as your remarketing list strategy. Make sure your ads are relevant to the audience you’d like to reach, have the same look and feel as your site, and have a compelling call-to-action.
  3. Test different ad platforms, sizes, and formats: To reach as many customers as possible on the web, create different types of ads for your remarketing campaign in multiple sizes and placements. Then test which formats, platforms, and sizes work best for your campaign.
  4. Upsell to current customers: Your existing customers are your most loyal customers, and are the ones most likely to purchase other products and services from you. I recommend creating a list of current customers and using it to upsell new products or advertise discounts.
  5. Schedule your ads for when your target audience is most likely to see them: Not all hours of the day are created equal. While Baby Boomers may be most active in the morning, Gen-Z may not be up for ads until mid-afternoon.
  6. Invest your advertising dollars on the platforms and websites that show results: I can’t stress this enough. If your Google remarketing cost is higher for one or two websites or platforms but your ads aren’t getting enough conversions to justify the investment, STOP. This is where the importance of testing different platforms and websites comes in. Yes, remarketing works, but only if you’re targeting the right people at the right time on the right platform.

Resources:

https://www.stramark.nl/online-marketing/remarketing/
https://www.outbrain.com/blog/remarketing-guide/
https://www.bluecorona.com/blog/how-remarketing-works/
https://wpswings.com/blog/holiday-remarketing-strategies/
https://www.bluecorona.com/blog/how-remarketing-works/

What to Say to Someone Who Is Dying

What to Say to Someone Who Is Dying-Image

What to Say to Someone Who’s Very Sick

En español | Whether you’re a family member, friend, coworker or even just an acquaintance of someone grappling with a diagnosis of a terminal illness, it can seem difficult to know what to say or do for them. Here, people who address this reality every day — whether they’re psychologists, chaplains or cancer patients — share advice on what helps, and what doesn’t.

It’s an automatic and well-intended response, but don’t try to reassure a friend or loved one that everything will end up just fine. “When I was diagnosed with breast cancer and well-meaning people would say that to me, I’d just stare at them and think, There’s no possible way that we know that,” says Breanna Wicker, area vice president of operations for the home health and hospice company Amedisys and herself a breast cancer survivor.

Suzanne Maxey, a former hospice nurse who is now battling an aggressive breast cancer, says don’t tell someone who is ill that they’ll “beat it.” “That’s ridiculous,” she says. “I’ve been a hospice nurse for years. The type of breast cancer I have — triple negative — comes back sooner or later. And I don’t want to hear about your mother or close friend with stage one breast cancer who is now fine. That’s not what I’m dealing with right now.”

If you’re struggling for a way to say something meaningful, try the following, advises Liwanag Ojala, chief executive officer of CaringBridge, a nonprofit, online social networking site that helps family and friends communicate with and support loved ones during illness: I wish this wasn’t happening to you. This must be hard news for you to share. I’m here for you.

What NOT to Say to Someone Who Is Dying

“Avoid clichés or platitudes,” notes psychiatrist and author Dr. Marcia Sirota. “Saying things like, ‘Everything happens for a reason,’ and, ‘It’s God’s will,’ can make the person feel like their illness is their fault.”

Remarks like “You’re strong” and “You’ll get through this” are equally problematic. Although it can be tempting to reassure a patient that they will be okay, this approach can be hurtful. Not only do these statements dismiss their feelings and concerns, but they can also seem empty and insensitive. The truth is that they will probably not “get through this” in the usual sense, because they are terminally ill.

“Maybe they don’t feel strong right now and need to feel like they can be afraid,” Dr. Sirota adds. “You need to give them the space they need to share their fears and come to terms with them.”

What NOT to Say to Someone in a Hospice

  • Everything happens for a reason – this is both a horrible cliche and very inappropriate for someone facing death. The implication by saying this is that they have done something to cause their own death or deserve it. It could be very upsetting, so don’t say this.
  • Don’t give in – after what may have been years of fighting you should respect their decision to stop. You can’t understand how hard it may have been and are in no position to ask them to continue doing so.
  • I’m still wishing for a miracle – they have accepted the inevitable and it’s probably for the best you do too. You can keep praying and hooking but when talking to them it’s best to keep it to yourself.
  • This is part of God’s plan – if they aren’t religious or don’t have a strong faith then this should absolutely be avoided. But even those who do have faith may be struggling to come to terms with the end of their life. Being told it’s part of a plan they can’t understand won’t be comforting.

But you should be making the effort to reach out and talk to a friend or loved one who has entered a hospice. They will want and need those closest to them at such a difficult time and appreciate you no matter what you say. Just being there is the most important thing.

Source:

https://www.aarp.org/home-family/friends-family/info-2018/terminal-illness-friend-advice.html
https://www.agingcare.com/articles/say-to-someone-who-is-dying-148641.htm
https://www.sympathymessageideas.com/what-to-say-to-someone-in-hospice/

How to be assertive at work

Tips for How to Be Assertive at Work

Many skills can help you advance your career and achieve the professional success you want. One of those skills is knowing when and how to be assertive without being aggressive. Using the right amount of assertiveness in the workplace can help you negotiate a higher salary, earn a promotion and establish better relations with your colleagues. In this article, we discuss the benefits of assertiveness in the workplace, how assertiveness is different than aggressiveness and how to develop the assertiveness skills needed to help you be successful in your career.

Assertiveness in the workplace is a key communication skill that allows you to speak up for yourself in a manner that is respectful and appropriate for the work environment. Assertiveness means being confident in communicating your skills, abilities and goals without being pushy. Assertive people can effectively advocate for themselves and their interests. Assertive people are not seeking better treatment than anyone else, they are simply asking for the respect they deserve. Assertive people also know when and how to say no to a request.

How is being assertive different from being aggressive?

Sometimes people may misunderstand the meaning of assertiveness and how it is different from being aggressive. However, understanding this difference is very important to your career success. Unlike aggressiveness—which is marked by obtrusive energy and initiative—being assertive means being able to effectively communicate your needs and emotions and achieve the results you desire while also being empathetic about the needs and desires of others. Someone who is assertive is still able to create and maintain positive working relationships.

Self-esteem and self-confidence improve

Greater contributions to team performance

When each member of a team is confident that their team members will communicate with positive feedback when the project is going well and with constructive feedback when improvements are needed, better team performance is the result. Assertiveness helps you make sure there are positive lines of communication in your team and that each member, including you, is contributing to the overall success.

Stress management skills improve

When you are assertive, you feel confident in expressing your concerns and contributing to resolving problems or issues. You also feel empowered to respectfully and calmly cope with interpersonal issues as they arise. All of this contributes to minimizing stress and creating a healthier, more positive work environment for everyone.

The Benefits of Being Assertive

Being assertive allows you to communicate your wants and needs more authoritatively, while remaining fair and empathetic. It can also help you to become more self-confident, and even improve your mental health. [1]

  • Make great managers. They get things done by treating people with fairness and respect, and are treated by others the same way in return. This means that they are often well-liked and seen as leaders that people want to work with. [2]
  • Negotiate successful “win-win” solutions. They are able to recognize the value of their opponent’s position and can quickly find common ground with them.
  • Are better doers and problem solvers. They feel empowered to do whatever it takes to find the best solution to the problems that they encounter.
  • Are less anxious and stressed. They are self-assured and don’t feel threatened or victimized when things don’t go as planned or as expected. [3]
  • Have greater job satisfaction. They feel confident to say “yes” to the person and “no” to the task , and maintain boundaries.

How to Be Assertive

It’s not always easy to become more assertive, but it is possible. So, if your disposition or workplace tends to be more passive or aggressive than assertive, then it’s a good idea to work on the following areas to help you to get the balance right:

1. Value Yourself and Your Rights

This self-belief is the basis of self-confidence and assertive behavior. It will help you to recognize that you deserve to be treated with dignity and respect, give you the confidence to stick up for your rights and protect your boundaries , and to remain true to yourself, your wants and your needs.

While self-confidence is an important aspect of assertiveness, it’s crucial that you make sure that it doesn’t develop into a sense of self-importance. Your rights, thoughts, feelings, needs, and desires are just as important as everyone else’s, but not more important than anyone else’s.

2. Voice Your Needs and Wants Confidently

Don’t wait for someone else to recognize what you need. You might wait forever! Take the initiative and start to identify the things that you want now. Then, set goals so that you can achieve them.

Once you’ve done this, you can tell your boss or your colleague exactly what it is that you need from them to help you to achieve these goals in a clear and confident way. And don’t forget to stick to your guns. Even if what you want isn’t possible right now, ask (politely) whether you can revisit your request in six months time.

Find ways to make requests that avoid sacrificing others’ needs. Remember, you want people to help you, and asking for things in an overly aggressive or pushy way is likely to put them off doing this and may even damage your relationship.

3. Acknowledge That You Can’t Control Other People’s Behavior

Don’t make the mistake of accepting responsibility for how people react to your assertiveness. If they, for example, act angry or resentful toward you, try to avoid reacting to them in the same way.

Remember that you can only control yourself and your own behavior, so do your best to stay calm and measured if things get tense. As long as you are being respectful and not violating someone else’s needs, then you have the right to say or do what you want.

Benefits of being assertive at work

You improve your self-esteem

Being assertive and sticking to your beliefs makes it easier to gain an understanding of who you are and the value that you have. In other words, it makes you feel empowered and more self-assured. This benefit of assertiveness is especially important if you’re aiming to advance to a leadership role. Typically, assertive employees make better leaders because they can delegate tasks and manage teams while showing empathy and respecting other people’s boundaries.

You contribute more to the group

When you’re assertive at work, you’re not afraid to disagree with someone’s opinion if you think there’s a better solution to a problem. Openly and confidently sharing your ideas can increase your productivity and allows you to contribute more to the group. This is because when you become confident about the value that you have to offer and feel comfortable expressing your honest thoughts, you may unlock your full potential and creativity.

You manage stress easier

When you’re assertive, you feel confident in expressing your concerns and contributing to resolving problems at work. Thanks to your assertiveness, you can calmly take care of interpersonal issues when they arise because you’re not afraid of respectfully and tactfully confronting someone. All of this contributes to creating a healthier, more positive work environment and helps you better manage stress.

Additional tips for improving assertiveness

Take your time. To some people, being assertive at work comes naturally, and others may require more time to learn how to voice their needs. Be patient about your progress, and be sure to reward yourself every once in a while to maintain motivation.

Talk to someone about it. Learning new skills and investing in your growth may be a dynamic and challenging process. Having someone to talk to about your concerns who’d support you unconditionally can help you quickly adapt to new situations and mindsets.

Stay positive. Assertiveness at work is all about achieving your professional goals and asking for the things you want while creating a positive environment. When speaking up, consider using positive language that encourages others to succeed.

Source:

https://www.indeed.com/career-advice/career-development/how-to-be-assertive-at-work
https://www.mindtools.com/pages/article/Assertiveness.htm
https://uk.indeed.com/career-advice/career-development/how-to-be-assertive-at-work

21 Creative Ways to Become Your Own Boss

The Freelancing Mixtape podcast

What careers let you be your own boss?

1. Freelance writer

No matter what your niche, writing is very adaptable to freelance life. You could write for different organizations and publications as a blogger, copywriter or EssayWriter, or you can start your own blog and earn money from sponsored content and advertisements.

2. Publicist

While many agencies and companies employ publicists to represent them, you can also work independently, gaining exposure and coverage for clients ranging from high-profile individuals to brands.

3. Real estate agent

Many real estate brokers are contractors, showing and selling properties on behalf of their clients. If you have the requisite experience as an agent and pass the exam, you can also become a real estate broker and own your own firm, especially if you’re confident enough that you’re an expert with real estate marketing strategies.

4. Videographer

If you have a background in filmmaking and the right blend of creativity, video editing skills and technical know-how, videography could be the career for you. There are plenty of niches, from weddings to news coverage, in which you can specialize.

5. Bookkeeper

Most businesses need the help of a bookkeeper to keep track of their expenses, so this career is in high demand. Plus, for the most part, you’ll be able to work remotely, performing your responsibilities from wherever you choose.

6. Web developer

Web development can be a profitable career for those who have strong technology skills, including knowledge of programming languages. According to U.S. News and World Report, the top 25% of web developers earn close to $100,000 per year. This is also a fast-growing career that’s in high demand. In addition to traditional website development, you could also work for a mobile app development company.

7. Personal financial advisor

Help clients manage their investments as a personal financial advisor. While some of these professionals work for banks and other financial institutions, many work for clients independently. This career also has a strong earning potential.

8. Music teacher

For some musicians, it can be difficult to make money performing alone. However, teaching your craft to others — whether you play an instrument or sing — is can be a great way to share your passion with others while working for yourself.

9. Tutor

Are you knowledgeable about a particular subject, such as writing or math? Tutoring could be the perfect business for you. You don’t have to limit yourself to working with kids, either. Plenty of adults are looking to learn business, computer, foreign language, technical and other important skills. You can easily learn how to scale an online coaching business to expand with online tutoring for across all different ages. Finally, you can even create and sell your own online courses to maximize your reach and impact. There are many top platforms, like this Teachable alternative, that can help you do this.

10. Personal trainer

Depending on the niche, you might need certain training and certifications to become a personal trainer. But once you attain them, you have high-earning potential as a personal trainer or fitness instructor. There are plenty of specialties depending on your area of expertise and interests, such as yoga or weight training.

11. Speaker

If you’re an expert in your field or have a compelling story to share, you may find that there’s potential in a career as a professional speaker. You’ll need to be comfortable speaking in front of large groups, of course, but if you’re are and you’re good at it, you could become a high-profile figure in this world.

12. Event planner

As an event planner, you’re tasked with coordinating events such as weddings from start to finish. You must be well-organized, creative and able to network in order to be successful because you’ll handle everything from finding the right location to hiring caterers.

13. Social media marketer

Every business needs to have a strong social media presence these days, so if you’re skilled at marketing on platforms like Instagram, Facebook, Twitter and LinkedIn, you can build a thriving business in this world. You can even start utilizing a freelance marketplace to find clients and team members.

14. Landlord

Here’s one profession that’s stood the test of time. It does take management skills and business savvy, but once you’re established, you can make a lot of money as a landlord and property owner. And with the right property management software, it’s especially easy to get new business off the ground.

15. Therapist

Some therapists work for established organizations, hospitals or clinics, but many, including some social workers and psychologists, go into private practice and act as their own boss. Either way, you can choose a specialty, such as working with children or offering couples counseling or offer therapy to a range of patients.

Growth and Scale to Live without a Job Long-Term

Once you start generating capital from your new venture, you can reinvest back into the business, allowing you to buy and sell more, outsource work, and increase your advertising and marketing spend.

Becoming Your Own Boss as a Freelancer

Usually you need to start small to gain a reputation online or in your local area, which will then develop into multiple projects and eventually into your own agency or company.

Becoming Your Own Boss Through E-Commerce

With platforms such as eBay and Etsy available to anyone looking to start a small business, it’s easier than ever to start selling online and reach a global audience. You can set up your own eBay stores, or create an e-commerce website, and begin selling your products in a surprisingly short period of time.

Becoming Your Own Boss Through Real Estate

Perhaps the simplest model to understand is acquiring a portfolio of rental properties that bring in enough cash flow every month to pay for your lifestyle. One investor, Austin Miller, was even able to build his 800.2 million portfolio for free!

turnkey real estate investing

Becoming Your Own Boss Through Online Business

An ever-popular business model is that of starting an online business. One way to go about it is with an affiliate marketing model, as Sa El did with his website, which talks about different insurance products.

Nick’s Notes: I’m incredibly grateful to have been my own boss for more than a decade. I’ve dabbled in just about every business model mentioned in this post. Here are some of the ways I generate income today.

Source:

https://www.thebalancesmb.com/home-business-ideas-3542716
https://hive.com/blog/ways-to-become-your-own-boss/
https://www.sidehustlenation.com/be-your-own-boss/

Resume editing

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No, of course not. If you feel confident in your writing abilities and you’re a good self-promoter, you shouldn’t have any trouble writing a solid resume on your own. But there are certain situations where hiring a professional writer may be advantageous.

Your resume is a prospective employer’s first introduction to you. Chances are, they have dozens — maybe even hundreds — of others sitting on their desk, so you have to make yours stand out quickly if you want a shot at an interview. A bunch of spelling errors and generic phrases like “enthusiastic hard worker” aren’t going to get you very far. You have to know how to highlight your skills and achievements in an original, dynamic way. You can learn a little about how to do this by looking at examples online, but if you find yourself struggling, it may be easier to hand the job over to someone that’s trained in the field.

Students with no work experience, people changing careers and those with long gaps in their work history may have a more difficult time creating a strong resume that will appeal to employers. Professional resume writers are trained to handle these types of cases, and some even specialize in one specific area. This kind of experience is a huge advantage when dealing with tricky situations, and it could be well worth the cost of a professional resume writer.

When you need to land a job right away, you want the best resume possible. If you’re sending your current resume out to a bunch of companies and hearing nothing back, that may be a sign that it needs some work. An excellent resume can significantly shorten your job search and help you find more exciting, lucrative career opportunities, so it’s worth investing the time and money to make sure you jump off the page.

What makes a resume great?

If you want to stand out from other applicants, your resume has to tell employers who you are, what you’ve done and why you’d be a great fit for their company. There’s a lot of advice out there on the best way to write a resume, and the best way for you is going to depend on your unique situation and experiences. Here are a few general guidelines to help improve any resume.

According to a study by TheLadders, the average employer spends only six seconds looking at each resume. That means you have to make your point and make it fast if you want them to look closer. Don’t start with a boring objective statement like “Talented, hard-working professional interested in opportunities for growth with a successful company.” That may be true, but it’s true of most other applicants as well, and it does nothing to distinguish you from the pack.

Instead, begin with a short executive summary that explains why you would be a great fit for that company. Keep it simple and limit it to a few sentences. There’s plenty of opportunities to add detail in the later sections of your resume. Your goal with your introduction isn’t to score an interview — it’s to keep the employer reading. Then, let your qualifications and accomplishments do the rest.

Don’t say you saved your previous employer a bunch of money. Say how much you saved and how you did it. This gives prospective employers a better sense of your value and abilities, and it will stand out much more in their minds than a vague, general description. List your previous jobs in reverse chronological order so your most recent achievements are near the top.

Before submitting your resume, look over the job posting and scan for keywords and skills listed in the job description. Incorporate these into your resume whenever possible. Some employers use a screening process to cut down the number of resumes they have to look at, so by making sure yours is tailored to exactly what the company is looking for, you stand a better chance of making it through.

Make sure you proofread your resume before you send it in. Nothing says “I’m not detail-oriented” like misspellings and poor grammar. Don’t use a bunch of crazy fonts and don’t include a photo of yourself. These things aren’t necessary and they’re distracting to those who are reading your resume. You don’t want four of the six seconds they’ll likely spend looking at it to be staring at a picture of you.

Avoid using a bunch of fluffy adjectives and adverbs that don’t add any real meaning, and don’t use pronouns. Whenever possible, limit your resume to one page, but don’t make it so cluttered that it’s difficult to read. Most people skip over large blocks of text when they’re reading, and if you do this on your resume, there’s a chance important information could get overlooked.

What do I put on my resume if I have little or no work experience?

When you don’t have a lot of work experience, it can be difficult to know how to make yourself appealing to a potential employer. Ideally, you’ll have some type of internship or volunteer experience in the field you’re interested in, but if you don’t, that doesn’t mean all hope is lost. Here are a few tips on how to overcome a short work history. For more in-depth tips, read our guide to creating a resume that stands out with no experience.

Sources:

https://proofreading.org/resume-cv-editing/
https://skillhub.com/resume-editing
https://www.careercloud.com/news/best-resume-writing-service
Resume editing

Tip: Many applicants overlook the header section of their resume although it is the first item that appears on this document. Therefore, make sure your information is current and accurate. They must be clear and easy to read. Remember, this is the only way the Human Resources Manager can get in touch with you. The information must be correct.

Best Resume Writing Service for 2022

Attempting to land a new job can be stressful, but you don’t have to do it alone. A professional resume writing service can start your job search right, whether you’re a recent graduate , seeking a career change or if you are in the unfortunate position of having just lost your job . There are tons of terrific online resources that do everything from offering a quality resume template to providing professional writers who can help make your resume shine.

The best resume writing service companies will assist you in tailoring your resume writing process. You can think of that as more than just a resume generator. A resume service will help you figure out precisely what aspects of your work history should be included in a resume attractive to prospective employers, so you can make it through that nebulous HR candidate filtering software and land your dream job. (If you’re currently unemployed , check out our list of resources for you and your situation, as well as information on health insurance, student loans and housing , information regarding government stimulus packages and added insight into ongoing benefits .)

gettyimages-1161775504

Getty/Nitchakul Sangpetch/EyeEm

These eight resume building services below are among the very best resume writing service options out there, and they can help you to create an incredible resume that’s certain to catch the attention of the HR professionals and hiring managers you reach out to. If you happen to be on the job hunt and seeking the absolute best online resume builder, all of the professional resume writing services listed here have an A or A-plus rating from the Better Business Bureau.

Additional Information About the Editor Resume

The abundant job opportunities along with numerous applicants wanting to pursue an editorial career make it even more challenging to secure an editor position. This gives you even more reasons to ensure that your editor resume is perfect.

But where can you find editorial jobs? More often than not, these are jobs offered by newspapers, book and magazine publishers, radio, TV, and film companies, and many more. There are also numerous digital platforms such as websites, e-commerce companies, social media platforms, and YouTube content creators, among others. Also, many companies in practically all industries look for editors to join their marketing team.

Attractive salary packages and a wide range of opportunities make an editorial career very inviting to experienced professionals and fresh graduates. Your editor resume must stand out. You can start by using a resume builder to help you create and organize all the details of your CV. Begin writing your resume and make sure you proofread it thoroughly before submitting it to a hiring manager.

Example of an Editor Resume

Experienced editor in chief and copy editor with a keen eye for details and admiration for beautiful wordsmithery. 5 years of relevant experience and proven record in editing, developing stories and leading editorial teams of e-commerce companies, online, and print publications. Successfully edited and published 3 best-selling e-books.

As an editor, you might think that writing a resume is quick and easy. While that might be true to some extent, you must remember that this is a competitive industry. You are expected to be an expert in content creation. You must be detail oriented. Your editor resume must be the best. It must be perfect.

Having just one resume to submit to everyone is acceptable, but if you want your own editor resume to stand out, then you must customize it according to the job description. This is the best way for you to get the chance of being interviewed and eventually getting hired for the job.

Show the hiring manager that you are a subject matter expert. You are worth getting called and being interviewed. Display your skills and experience by preparing a presentable and flawless resume. Here are some tips that you can keep in mind when writing your resume.

Tip: Remember, you are applying for an editor position. You should be able to display that you have exceptional editing skills, which includes having the ability to spot mistakes quickly. You must have a perfect resume. Furthermore, you are expected to have the ability to develop story ideas and have excellent writing skills. Your resume must therefore be written with these in mind.

The Layout of the Editor Resume

The Structure of the Editor Resume

You may also opt for the combination layout. This is a combination of the reverse-chronological and functional formats. The combination layout is most commonly used as it allows you to focus on your skills while also displaying your vast experience.

You can check out editor resume examples or use a resume builder that can serve as your guide while writing your resume. While all the above formats are acceptable, these are the primary sections that every editor’s resume should include no matter the format used.

Sources:

https://www.cnet.com/tech/services-and-software/best-resume-writing-service/
https://resume-example.com/sample-resume-for-an-editor/
https://www.etsy.com/market/editor_resume
Resume editing

Proofreading is the final stage of any writing process and it involves correction of minor issues such as typos, grammar, punctuation, and spelling errors. Although it’s important for every type of paper, for career writing checking what you’ve written is absolutely critical. Here are some non-obvious reasons how hiring a pro proofreader can help your career:

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Think you’re ready for a big career move? Then, make sure your resume presents your strengths really well. A professional writer can create an effective resume for you and put an end to your worries associated with writing.

Start Your Journey to A Dream Job with A New Resume

There’s no surprise that hiring managers are picky. They only select the best candidates from hundreds of qualified applicants. A typo here and there, an employment gap or lack of specific responsibilities – and you’re out.

Creating a resume that hiring managers will love is a time-consuming and sophisticated process which requires certain skills besides writing. That’s why if you want a quality resume written up to the modern standards and presenting your best side for the employer, it’s always better to rely on professional assistance.

How exactly can professional resume writers help?

  • Quality of writing. Wordy, too casual or, on the contrary, overly formal writing can destroy the impression about your resume – even if you have had some serious professional successes. Our native English writers stick to the best standards of business writing, making your resume error-free and applying the right tone of voice.
  • Keyword optimization. No keywords actually mean that no real person will see your resume. Send us a job posting, and the writer will adapt your resume and cover letter for it, helping you look like a great match.
  • One-of-a-kind design. Forget the resume templates that make your resume look like someone else’s. We pick the design and format of the paper exclusively for you, so it will be definitely different from other resumes in the pile and attention-grabbing accordingly.
  • A hand of help when you need it. Do you need a resume for tomorrow to apply for a hot vacancy or to hand in to your acquaintance in the company? Worry no more – our next-day delivery option makes it possible.

Boost your interview chances today

Your resume only has a few seconds to impress the hiring person. Thus, it should be flawless in all aspects and present the right qualifications for the job in the right places. We thoroughly monitor the quality of work provided and care for your satisfaction. And even if you don’t like something about your newly written resume, you’ll have two weeks to demand free improvements.

Feel that your resume undersells you a bit or doesn’t represent you at your best? Contact us. Our professionals will create a resume that showcases your biggest strengths and complies with the demands of the modern recruiters.

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The average time to find a job is 9 weeks. But, according to our clients’ feedback, they landed it 2x faster!

My colleague recommended me resume edge. I ordered resume and linkedin profile writing. My writer was well-qualified and communicative. As a result, I received a well-done resume and linkedin. Definitely can recommend resume edge service.

“I couldn’t get job interviews for the director position in top companies, because my resume was too extensive. I was suggested to cut some information and demonstrate my main achievements. I hired ResumeEdge and my writer created a brilliant resume for the director position. I’ve got the desired job!”

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“I was looking to focus on the areas of HR and Project Management. I have worked in many different industries and wanted to combine all my relevant experience in one resume. As I didn’t have a preference, I relied on my writer completely. He has written a great resume that I liked just from the first glance.”

“As a veteran with more than 35 years of service, I was looking for professionals who could narrow my extensive experience into 1-2 page resumes. It was a very challenging job as I hadn’t had a resume before and could share only my transcript. But my Writer Joan did an outstanding job with it. I’ve got a project manager job in the IT company.”

Why Is a Resume so Important?

A resume is the first meeting between an employer and a candidate. In this case, the first impression is critical. A resume is a document that should contain a tremendous amount of information and, at the same time, be concise and easy to read. What do recruiters value when reading it?

The human resources department has a big task: to select the best employees for the company. However, there are often so many applications that recruiters do not have time to read every single text attentively. This approach would merely make HRs less productive, and the hiring process would be significantly slowed down. So what do recruiters manage to notice? Many things, mostly they pay attention to the candidate’s skills and experience, but making mistakes from the list below can easily cost you a job interview. From our background, the most common missteps job seekers tend to make are:

What Difficulties Can You Meet Writing a Resume Yourself?

Firstly, it is always challenging to choose an optimal option. Although the Internet is full of tips on how to write a resume, it is impossible to fit everything into one document at once. Sometimes it’s so overwhelming that the idea of sitting down and writing a resume for a job is intimidating, and the candidate puts it off more and more.

However, too much confidence in your skills will also not be in your favor. HRs are not fond of self-confident people who talk too much about themselves because it is the candidates’ usefulness to the company that is important to them. An essential criterion for a resume is its objectivity.

Why Foxit PDF Editor is the leading alternative to Adobe Acrobat

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You decide how you want to contact Foxit Support: Choose between phone, chat, email, or online tickets. The built-in chat support function in Foxit PDF Editor enables you to directly address your issues without having to leave the application.

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PDFs are a regular part of business, but they’re often difficult to edit and modify without the right tools. With Foxit’s PDF Editor, you can easily create and modify your PDFS wherever you are on any device. Whether you’re at home or on the move, Foxit makes working with PDFs simple and intuitive.

Sources:

https://resumeperk.com/
https://us.resumeedge.com/
https://www.foxit.com/pdf-editor/

Top Tips from Blogging Experts for Beginners

It is a well known in Blogging that “Content is King” and it surely is a king. Don’t try to copy content because ultimately you will be banned from search engines and no one likes to read copied content.

blogging advice - nypl

16 Top Tips from Blogging Experts for Beginners

I’ve heard blogging referred to a couple of times recently as a mixture between an art and a science. If this is true (and I think it is), there’s no ‘right way’ to approach blogging if you want to be successful. There are plenty of people who’ve done a great job of it though, and I thought it would be useful to learn from them.

This can be a great way to gather ideas of what topics people would most like to read about, which will help your blog grow! One of the best ways I’ve seen this in action is through blog comments or Tweets. In one example, here on FastCompany a lot of people requested a post that features more women entrepreneurs:

blogging advice - screenshot

blogging advice - fastco screenshot

A great technique for doing this is to simply ask your readers first on Twitter, Facebook or LinkedIn with an engaging quote. If people respond well to it, than this is probably a great topic to write about. An example for this comes from Andrew Chen who famously “tests” his blogpost ideas on Twitter first.

blogging advice - tweet

Yes, since I’ve been writing for myself, I’ve found that I write more and I publish more often. I think though that the main reason for that is that I don’t decide whether to publishing something based on the traction / reception that the post will receive within my audience; instead if I want to publish something, I do so. For myself.

Start building your email list from day one. Even if you don’t plan on selling anything, having an email list allows you to promote your new content to your audience directly without worrying about search rankings, Facebook EdgeRank, or other online roadblocks in communications.

When you’re asking readers to sign up for your email list, you might want to try experimenting with different language. Willy Franzen found that his subscription rate jumped 254% higher when he changed his call-to-action from “subscribe by email” to “get jobs by email”:

blogging advice - subscription rate

Love the readers you already have. A lot of bloggers get quite obsessed with finding new readers – to the point that they ignore the ones they already have. Yes – do try to find new readers but spend time each day showing your current readers that you value them too and you’ll find that they will help you grow your blog.

A blog is really two things. One, simply a piece of technology, a platform. But, two, it is a promise in the minds of most readers, who expect that the blog should have actual content with some elements of value that is hyper-targeted to their needs. Much like with a newspaper. Readers don’t just look at a newspaper as newsprint that is delivered on their driveway every morning. They look at it as valuable information about their city, where they live, and the things that they do.

I screwed up for years. I’d blog and blog. Some of my posts were doing very well on places like Hacker News, but I had such hard time getting return visitors. And very few people bothered to follow me on Twitter.

Finish your blog post with some kind of call to action to signup for an email list or follow you on Twitter. When I started doing this, I immediately increased my Twitter followers by 335% in the first 7 days.

blogging advice - nate screenshot

blogging advice - buffer ss2

blogging advice - buffer ss

33 Brilliant Blogging Tips & Tricks for Newbie Bloggers

Pay attention to your foundation

Everyone wants to be a successful blogger, but how could they do that if they don’t know what being a blogger is all about? If you spend your initial few months of blogging honing the basic skills of writing, SEO, and social media marketing, then these skills will work as a foundation for your success when you grow.

2. Be Honest

For example, if you say to yourself that you will wake up in the morning when your alarm sounds, then do that. There will be no more 5 minutes or 10 minutes of extra sleep. If you say that you will get something done, you need to get that thing done.

3. Stay focused and dedicated.

Stay focused and dedicated

4. Write daily:

Writing is a habit and more you write, better writer you will become. Also Google loves fresh content. It’s always a good idea to keep your blog updated. If you have busy schedule, you should use post scheduling feature or at-least maintain a post frequency. Some time, it’s hard to maintain a post frequency, in such cases you can hire a content writer or hire full-time writer to do this job for you.

5. Create niche based websites:

One of the most common mistakes which we make when we start blogging is we try to cover from different niche. When I started ShoutMeLoud, I tried covering Tech stuff, Blogging and World news stuff, which was not a good idea.

Now, since we are covering article related to How to blog, it’s bounce rate is going down and page views are increasing. Having a niche based blog helps to get targeted subscribers. Here are a few articles which you should read:

6. Avoid Grammar mistakes :

No matter, for what reason you are writing, but you can’t afford to make grammatical mistakes. It gives a bad user experience and also bad for onsite SEO. Eve search engine considers readability and grammar as one of many signals for search engine ranking. If you are from one such country where English is not the first language, you can start practising and learn English.

7. Don’t be scared to link out:

When I was a newbie blogger, I don’t use to link out to other websites where I have taken reference for. I used to think my blog bounce rate will increase and readers will move to other blog. This is not true, as adding links will increase the trust factor of your post and moreover helps in SEO. If you are worried about bounce rate, I suggest you make external links open in a new tab.

8. Don’t copy the content:

When we start blogging, we tend to follow other blogs and sometimes copy or completely rewriter posts from other blogs. Do remember, none of your action will get un-noticed. So instead of copying somebody else work, create something of your own.

9. Test your blog in different browsers:

Firefox, Chrome, Opera, iPhone safari are some of the most common browsers and how can you expect to miss out any of this browser. Make sure your blog loads properly on every browser and your design CSS is compatible with all the browsers.

10. Do Blogging with Passion and Patience

11. Make a strategy for blogging

With a defined strategy and goal you could accomplish anything in the world. If not, every day you will start with something new and without completing it, you will move to the next thing. This is never ending process and that’s why a lot of bloggers give up.

You may say, this is boring and repetitive, but think again: you are not sacrificing your creativity. You are just creating a process for something that is repeated and doesn’t require creativity. You can further stay creative with the wordings and images that you share while promoting your content.

12. Make a Social Media Marketing Strategy

Gone were the days when search engines were the only source of generating traffic. If you target social media biggies such as Facebook, Twitter, Pinterest, then, you can get a handsome amount of traffic from them.

Sometimes, it can be much more than search engine traffic but keep in mind that it will not come quickly. You will have to interact with people in Social Media in your niche, and you will have to build a valuable relationship with them.

During Writing

During Writing

28. Killer Headline

The most important thing about writing is to find that killer headline and subheading that will bring your reader to your site. The heading is the doorway to your article, and if it gets the attention of the reader, your text becomes a source of knowledge; if not, it’s just some random text.

29. Review

No matter how good your writing skills are, there is a possibility of error. To make sure your readers find your writing fun to read, you need to get someone to review your article before posting it. A review makes a lot of difference.

You should review your writings to see if the message you intend to convey is covered. The best thing to do is to write your stuff and then give some gap before you review it yourself. Get some sleep and re-read your stuff with a fresh mind. There is a high probability that you might find errors in your writing.

Authorship:

https://buffer.com/resources/blogging-advice-for-beginners-from-16-experts/
https://www.shoutmeloud.com/blogging-tips.html

What Is the Product Life Cycle? Stages and Examples

While some, incredibly expensive models, can achieve 8K resolution, the majority of sales and support are focused on 4K resolution. Depending on your market position, it may make sense to be the market leader and focus on high-end sales. On the other hand, if you deal in mid-range televisions and monitors, it likely makes more sense to keep your products at 4K output with a few options for 8K to test if it’s relevant.

The Product Life Cycle

Product managers create marketing mixes for their products as they move through the life cycle. The product life cycle is a pattern of sales and profits over time for a product (Ivory dishwashing liquid) or a product category (liquid detergents). As the product moves through the stages of the life cycle, the firm must keep revising the marketing mix to stay competitive and meet the needs of target customers.

Introduction: When a product enters the life cycle, it faces many obstacles. Although competition may be light, the introductory stage usually features frequent product modifications, limited distribution, and heavy promotion. The failure rate is high. Production and marketing costs are also high, and sales volume is low. Hence, profits are usually small or negative.

Growth: If a product survives the introductory stage, it advances to the growth stage of the life cycle. In this stage, sales grow at an increasing rate, profits are healthy, and many competitors enter the market. Large companies may start to acquire small pioneering firms that have reached this stage. Emphasis switches from primary demand promotion to aggressive brand advertising and communicating the differences between brands. For example, the goal changes from convincing people to buy flat-screen TVs to convincing them to buy Sony versus Panasonic or Sharp .

The graph shows sales and profits along the vertical left side. Moving left to right there are columns, and represent time moving. These are labeled introduction, then growth, then maturity, then decline. Below the graph, there are products labeled, each corresponding to one of the stages or columns above. In the introduction phase, sales are profits are low, money can be in the minus. Product is shown as Air waves vapor release chewing gum, a nasal decongestant. Next, in the growth phase the sales and profits increase. This is shown as an internet security software. Next, in the maturity phase sales and profits are at their highest; and this is shown as Coca cola. The area between growth and maturity is a check point. Next comes the decline, where total market sales drop, as do total market profits. This is shown as C B radios.

Distribution becomes a major key to success during the growth stage, as well as in later stages. Manufacturers scramble to acquire dealers and distributors and to build long-term relationships. Without adequate distribution, it is impossible to establish a strong market position.

Toward the end of the growth phase, prices normally begin falling, and profits peak. Price reductions result from increased competition and from cost reductions from producing larger quantities of items (economies of scale). Also, most firms have recovered their development costs by now, and their priority is in increasing or retaining market share and enhancing profits.

Maturity: After the growth stage, sales continue to mount—but at a decreasing rate. This is the maturity stage. Most products that have been on the market for a long time are in this stage. Thus, most marketing strategies are designed for mature products. One such strategy is to bring out several variations of a basic product (line extension). Kool-Aid, for instance, was originally offered in six flavors. Today there are more than 50, as well as sweetened and unsweetened varieties.

Decline (and death): When sales and profits fall, the product has reached the decline stage. The rate of decline is governed by two factors: the rate of change in consumer tastes and the rate at which new products enter the market. Sony VCRs are an example of a product in the decline stage. The demand for VCRs has now been surpassed by the demand for DVDs and online streaming of content. Sometimes companies can improve a product by implementing changes to the product, such as new ingredients or new services. If the changes are accepted by customers, it can lead to a product moving out of the decline stage and back into the introduction stage.

Each year Coca-Cola adds new drinks to its product portfolio. While some of these new beverages are close relatives of the original Coca-Cola Classic, others, such as Vitaminwater, constitute entirely new categories of soft drink. What challenges do new products such as Vitaminwater face during the introduction phase of the product life cycle? (Credit: kobakou/ Flickr/ Attribution 2.0 Generic (CC BY 2.0))

A photograph shows a person holding a bottle of Vitamin water. The label is written in both English and Japanese lettering.

The 4 Stages of the Product Life Cycle

The four stages of the product life cycle are introduction, growth, maturity, and decline.

1. Introduction

Once a product has been developed, it begins the introduction stage of the PLC. In this stage, the product is released into the market for the first time. The release of a product is often a high-stakes time in the product’s life cycle, although it does not necessarily make or break the product’s eventual success.

During the introduction stage, marketing and promotion are at a high, and the company often invests quite a bit of effort and capital in promoting the product and getting it into the hands of consumers. This is perhaps best showcased in Apple’s (AAPL) – Get Apple Inc. Report famous launch presentations, which highlight the new features of their newly (or soon-to-be) released products.

It is in this stage that the company is first able to get a sense of how consumers respond to the product, whether they like it, and how successful it may be. However, it is also often a heavy-spending period for the company with no guarantee that the product will pay for itself through sales.

Costs are generally very high during this stage, and there is typically little competition. The principal goals of the introduction stage are to build demand for the product and get it into the hands of consumers, hoping to later cash in on its growing popularity.

2. Growth

Other companies become aware of the product and its space in the market as it begins to draw more attention and pull in more revenue. If competition for the product is especially high, the company may still heavily invest in advertising and promotion of the product to beat out competitors. As a result of the product growing, the market itself tends to expand. Products are often tweaked during the growth stage to improve their functions and features.

As the market expands, more competition often drives prices down to make the specific products competitive. However, sales usually increase in volume and continue to generate revenue. Marketing in this stage is aimed at increasing the product’s market share.

3. Maturity

When a product reaches maturity, its sales tend to slow, signaling a largely saturated market. At this point, sales may start to drop. Pricing at this stage tends to get competitive, so profit margins shrink as prices begin to fall due to the weight of outside pressures like increased competition and lower demand. Marketing at this point is targeted at fending off competition, and companies often develop new or altered products to reach different market segments.

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In this stage, saturation is reached and sales volume is maxed out. Companies often begin innovating to maintain or increase their market share, changing or developing their product to satisfy new demographics or keep up with developing technologies.

The maturity stage may last a long time or a short time depending on the product. For some brands and products—like Coca-Cola (KO) – Get Coca-Cola Company Report —the maturity stage lasts a long time and is very drawn out.

4. Decline

In the decline stage, product sales drop significantly, and consumer behavior changes, as there is less demand for the product. The company’s product loses more and more market share, and competition tends to cause sales to deteriorate.

Eventually, the product is retired out of the market altogether unless it is able to redesign itself to remain relevant or in-demand. For example, products like typewriters, telegrams, and muskets are deep in their decline stages (and in fact are almost or completely retired from the market).

Sources:

https://opentextbc.ca/businessopenstax/chapter/the-product-life-cycle/
https://www.thestreet.com/markets/commodities/product-life-cycle-14882534
https://articles.bplans.com/what-is-a-product-life-cycle/

How many jobs are available in health care

Students can find medical transcriptionist programs at vocational and career training schools, technical schools and community colleges. There are also online programs available.

Image shows various scenarios of people working in the following professions.

Top 11 Jobs for a Master’s Degree in Health Care Administration

A master’s in healthcare administration is an advanced degree that prepares professionals to manage hospitals and other medical facilities. If you’re interested in the business side of health services and enjoy helping others, you might pursue a degree and a career in healthcare administration.

Jobs for someone with a master’s degree healthcare administration are critical to making sure medical facilities run smoothly. Organizations and institutions that depend on professionals with this degree to manage their people and operations include:

A master’s in healthcare administration prepares you to be a leader in the ever-changing health care industry. It can also make you desirable to employers looking for management-level employees with skills and knowledge specific to the medical field. Healthcare administration jobs are in high demand and tend to pay well.

How Much Is Spent on Healthcare in the US?

1. In 2018, US residents’ healthcare expenditures totaled $3.65 trillion.

Healthcare statistics from 2018 show that US healthcare costs are the same size as Canada and Spain’s combined GDPs. And if these numbers aren’t upsetting enough, keep in mind that US healthcare spending increased by 4.4% since last year.

2. US healthcare expenditures account for 17.9% of the country’s GDP.

Estimates are that healthcare costs will continue to go up, and by the year 2027, healthcare will make up a shocking 19.4% of the country’s GDP, US healthcare statistics from 2018 indicate.

3. US healthcare costs by far exceed that of other countries in the developed world.

The US per capita spending was $11,121 in 2018, a world apart from the OECD average. Switzerland—where healthcare costs per capita are $7,300—is ranked second, while the average for all OECD countries was only $5,300 per person.

Sadly, the outcome doesn’t match the investment. Healthcare statistics by country reveal that t he US actually shows worse results in life expectancy, infant mortality, and diabetes rates than other developed nations that spend less on medical care.

4. 2000.16 billion was spent on hospital care and medical professionals alone.

The cost of prescription drugs, on the other hand, rose to 3.3% in 2018 from 2017’s 0.4%. Still, the largest increase was noted in health insurance spending, which rose 7.7% in 2018.

5. Administrative costs account for almost 30% of healthcare spending.

With 15% of all healthcare costs spent on billing and insurance-related services alone and a quarter of the healthcare workforce engaged in administrative tasks, the US spends more on “back-end” functions that direct patient care.

6. A visit to the ER without insurance can cost between $150 and $3,000.

The cost of medical procedures without insurance can be incredibly high. For instance, a bro ken leg can generate bills in the amount of $7,500, not to mention more serious injuries and illnesses. For some critical cases, patients can spend $20,000 in the ER.

Administrative Healthcare / Medical Job Titles

Without planning and administrative input, it would be difficult for doctors and other medical professionals to deliver their services. Some people in administrative roles are responsible for scheduling appointments, while others may be in charge of running an office, nursing home, or hospital. Some job titles include:

  • Account Executive
  • Account Manager
  • Accountant
  • Accounting Clerk
  • Accounting Manager
  • Administrative Assistant
  • Administrative Medical Assistant
  • Administrator
  • Admissions Clerk
  • Admissions Director
  • Analyst
  • Assistant Administrator
  • Assistant Admissions Director
  • Assistant Director of Nursing
  • Bereavement Coordinator
  • Billing Manager
  • Billing Specialist
  • Business Analyst
  • Case Manager
  • Chief Financial Officer
  • Claims Examiner
  • Claims Specialist
  • Clerk
  • Clinical Coordinator, Recovery Services
  • Coder
  • Coding Educator
  • Computer Analyst
  • Computer Programmer
  • Consultant
  • Coordinator
  • Customer Service Representative
  • Director of Nursing
  • Director of Operations
  • Director of Rehabilitation
  • Executive Assistant
  • Executive Director
  • Financial Analyst
  • Front Office Clerk
  • Health Facilities Surveyor
  • Health Services Manager
  • Healthcare Administrator
  • Healthcare Management
  • Healthcare Specialist
  • Hospice Administrator
  • Hospital Administrator
  • Information Technology Specialist
  • Medical Administrative
  • Medical Assistant or Receptionist
  • Medical Associate
  • Medical Billing Specialist
  • Medical Claims and Billing Specialist
  • Medical Coder
  • Medical Manager
  • Medical Office Assistant
  • Medical Office Manager
  • Medical Office Specialist
  • Medical or Health Services Manager
  • Medical Receptionist
  • Medical Records Clerk
  • Medical Records Director
  • Medical Records Technician
  • Medical Sales
  • Medical Technologist
  • Medical Transcriptionist
  • Mobile Director of Nursing Services

Universal Healthcare Stats

The old saying “What goes up must come down” doesn’t seem to apply to the global health industry. Research shows that world citizens spend more on healthcare every year.

8. The US spends the most on health per person, followed by Switzerland and Germany.

Relative to the size of its wealth, the US spends a disproportionate amount of money on health every year, according to the latest health stats. While the US’s healthcare consumption expenditure per capita is $10,224, Switzerland and Germany spend $8,009 and $5,728 per capita, respectively. Other top spenders on health are Sweden ($5,511) and Austria ($5,440).

9. Global healthcare spending will cross the $10 trillion mark by 2022.

Research shows that the healthcare sector will reach $10.059 trillion by 2022. Aging and growing populations, higher rates of chronic health conditions, and exponential but costly advances in digital technologies will continue to push global healthcare expenditures upward.

Getting a Job

So, you’ve decided to work toward a job in healthcare, and you’re pursuing the right educational opportunity for you. Once you earn your degree, you’ll be in a good position to begin your job search.

Some schools will help you with everything you need to prepare for the job application process, the interview, and even the first 30 days on the job. Check with your school’s career services department to see how they can help you.

Mock interviews can be especially helpful. Job interviews are often nerve wracking enough, and you don’t want your first experience to be when the job is on the line.

Practice interviews allow you to learn to work through your nerves. Through these practice sessions, you can begin to understand the sorts of questions that the interviewer may ask you—and how you should answer them.

Job search guidance is also important, because there are a lot of things that you may not even think about when it comes to finding a job. Body language is one example. Your body can give nonverbal signs to interviewers. How do you make sure you’re giving the right signals?

Graduation is only the beginning. Get ready to go out there and find the job you’ve been working toward. Keep this guide handy to help you every step of the way, and contact your school if you have any questions or need any assistance. Good luck!

References:

https://www.indeed.com/career-advice/finding-a-job/masters-in-healthcare-administration-jobs
https://healthcareers.co/healthcare-statistics/
https://www.thebalancecareers.com/healthcare-medical-job-titles-2061494
https://policyadvice.net/insurance/insights/healthcare-statistics/
https://www.ultimatemedical.edu/healthcare-career-guide/

The Pros of Working with the Best Essay Writing Services Review

Why You Need Them

Writing an essay cements your content creation skills. Regrettably, you may never create a piece as good as that written by an essayist, all thanks to your inexperience. Hiring a professional writer then turns out to be your only solution.
Nonetheless, can the best essay writing services reviews guide you to a writer you can trust? Absolutely. The gurus then

• Shoulder Your Troubles

The experts at Grabmyessay work day and night to complete assignment orders for you. Additionally, they use the best research sources to compile information for your report. As a result, content mill writers shied you from all content creation hassles.

• Deliver Non-plagiarized Reports

Most students are guilty of producing plagiarized work with every assignment. Their ignorance then attracts disqualification. Those that are lucky to survive continue producing copied content. Luckily, the best essayists step in and create articles from scratch. You then enjoy improved grades because of their actions.

• Solve Complicated Subjects

Professional writing services work with the best minds and talents in the world. Company employees then work tirelessly to provide you with the best reading material. Above all, the gurus always provide you with value by solving complicated assignments fast.

• Submit School Reports Fast

Additionally, the top-rated writing agents from EssayThinker complete homework milestones fast. They do so by using the latest technology to research and verify data. Most importantly, industry writers are well versed in different topics, meaning they produce pure gold fast.

• Produce Quality Over Quantity

Bestessayeducation writers, apart from churning out words fast, also produce quality pieces. They do so by using the newest formatting trends. Above all, the gurus spend enough time on research, a move that enables them to produce accurate and informative pieces.

• Focus On Service Delivery

The best reviews always guide you to the right help. Heck, the referrals even connect you with a diversity of writing services. Therefore, a superb content mill ensures you receive different products and services under one roof.

• Revise Your Work At A Moment’s Notice

Top-rated agencies provide students with value by creating the best college reports. Unfortunately, some of the writing consultants deviate from the primary topic. Without intervention, your chances of realizing academic success then grow slim. Luckily, the best firms revise your work at no extra charge. Above all, the revision requests are endless.

Where to Get the Best Reviews

Site reviews are the best. They unearth vital information, the knowledge you need before making a hiring decision. Even better, they are easy to find when you

• Check The Internet

Technology has shaped up our planet in many ways. For instance, the growth and spread of company websites empower you to shop for the best services. Thus, you could find your ideal content writer by checking a website’s review section first.

• Talk To Friends

Do you want to link up with the best writing service? Then work closely with friends and family. They will refer you to websites you have never imagined exist.

• Consult Industry Professionals

Finally, the best writing agencies are kind enough to refer you to their competitors. They do so to instill trust. Most of all, professional referrals, although bizarre, help you land the best deals.

Conclusion

Online reviews are a godsend. They point you in the right direction, helping you hire the right writing agent. What’s more, website ratings guarantee you of quality and excellent service delivery. Nonetheless, you must strive to find the best. After all, you will never regret doing so.

How to Write a Perfect Paper About the Latin Language

How to Write a Perfect Paper About the Latin Language

Writing is a skill that students learn through practice and reading. It involved many topics, depending on what the teacher intends to give. This way, you must be original for you to catch the teacher’s attention. This involves knowing how to deliver your point through the correct grammar.

In this case, writing in Latin requires dedication, especially if you have specialized in English. The key approach is to start from the basics of each alphabet as well as where to place it. Once you learn this, it will be easy to formulate a relevant essay that may grasp the reader’s attention. Below are pointers on how to write a perfect paper about the Latin language:

1)               Use A Latin Manual

Equipping yourself with different skills is essential as a student since they help you connect with different activities. Writing is one of the skills that you are required to perfect for you to expand your knowledge. For a Latin paper to be perfect, students are required to have a manual that can guide them in formulating sentences. This is unlike the olden days, where students relied on the teachers entirely. To ascertain that your paper is remarkable, you can utilize various sources. This way, applying the required rules will be easy and interesting.

2)               Perfect your English

Learning languages in college is one of the most beneficial factors that you can have. They expose you to numerous opportunities that can be helpful in the future. For your language to be perfect, you must have good writing skills.

If you are wondering who is going to write my paper, you can always seek help from trusted sources to engage with professional writers. This way, it will be easy to elevate your academic performance. For you to write a perfect Latin paper, you must improve your English. This makes translation easy for you to formulate a realistic essay. It helps you when referring to a manual.

3)               Master Your Spelling

Perfection in essay writing is the key to writing. This is through avoiding mistakes that can make your essay irrelevant. Writing about different languages can be sensitive, especially if you have no origin with the language. Latin is one of the most spoken languages globally. Therefore, when writing a paper as a student, you must use the correct spelling. Once you use the wrong spelling, you might interfere with the flow of the paper since you will be implying to other meanings. This may also make the reader lose interest in your essay, which may result in low grades. You perfect your spelling by practicing your writing skills in Latin.

4)               Read Constantly

Paper writing depends on various aspects for you to ensure that you are perfect. This plays well, especially when you are writing languages. For you to formulate good content can be hard if you have not done prior practice. Languages like Latin are crucial when it comes to content. To avoid this, you should ensure that you rely on different sources that you can read. This can be through online reading or the library. Here it will be easy to learn different tactics. For instance, you can learn how to formulate sentences that do not contradict your English language. Constant reading is key since it keeps your mind focused.

Conclusion

Latin is one of the most interesting languages that a student can learn in college. It helps a student to stay focused and open to new opportunities. Here they require knowing the origin of the language for them to connect with main concepts. Reading is also a key aspect of writing a perfect paper.